You learned how to spell.
No one taught you how to break them.
Language is the operating system of your life… and the codes aren't even yours.
The words you use don’t just describe your life. They decide it.
The way you speak, write, and tell your story shapes everything that follows.
You were given words before you knew what they meant, labels before you knew who you were, stories you've been living inside without ever choosing them.
And at some point… you realise the life you built was shaped by words you never questioned… Even your own words don’t fully feel like yours anymore.
This is where we break the unconscious spells shaping your life, reclaim your voice, and turn your words into books, conversations, and a life that finally sounds like yours.
For some women, this becomes a book.
For others, it changes the way they speak, work, and live.
For many, it becomes both.
Either way… it starts with your words.
What Are You Here to Rewrite?
This is where your inner revolution becomes a book that rewrites everything.
Write the book that makes you impossible to ignore, and positions you as the authority you already are.
Ready to start your book?
Not all writers sit by candlelight at 3am immersed in their creative flow and emerge weeks later with a masterpiece worthy of gracing library shelves in a hundred years from now.
Take the Writing Archetype Quiz and discover how your mind actually writes.
Your Book
Become an Influential Author
Transform your story into an influential book that builds your authority, inspires your audience, and grows your legacy. This is not your average writing program, because you’re not a one-size-fits-all woman.
Love Notes
Proof that the right words change more than just the page
-
![Client Lyndsay Lee shares how Sally’s ethical copywriting guidance transformed their brand voice.]()
This woman is a gift!
Sally’s ability to tell a story and usher someone into a state of connectedness is powerful yet seems incredibly natural. She's able to listen - to your words, desires & energy, & I believe that's what makes her content & feedback SO powerful.
SJ brilliantly conveys exactly what's needed with her words & I highly recommend her unique style & approach to anyone desiring to deepen the strength of their personal & professional message.
- Lyndsay Lee
-
![Holly Loxton shares how Sally writes epic bios and sales copy]()
Energetics of words genius!
Sally’s impeccable words have been an asset to my business. She has helped me create ads that sell without the sleaze, and an EPIC bio that I use to introduce myself for every podcast and speaking event I do!
She really gets to the heart of who I am and what I do, and conveys exactly the message I want but didn’t know how to say.
Thank you for you talent and passion, it’s helped me reach so many more people!
- Holly Loxton
-
![Galactic Alchemist Aveni shares how Sally brings her cosmic wisdom into tangible words and stories, and is helping her write a book.]()
Word Magic!
OMG Sally has helped bring all my galactic wisdom into words that actually make sense to others, and still feel totally me. I don’t know how she does it, but she gets the energy behind the words at the deepest level.
She manages to write in a way that keeps my magic yet help me get my message out to the women I’m here to serve. And now we’re bringing my book to life, I’d be lost without her!
-
![Lana Jackson, astrologist shares her success from Sally Jane Friday's word magic]()
The energy behind the words is everything!
I’ve had great success from working with Sally. She was brilliant at drawing my personal flare out of me, and created my bio in a way that I would never have thought of, but summed me up perfectly. I love her creativity and her attention to the details around me as a business owner my business and my brand. She just gets it so well!
- Lana Jackson
You already know this matters
You’re a visionary, a sacred rebel, a changemaker. Your message needs to be shared. It’s time.
And you know deep in your bones that this belongs in a book.
Because when you share your story, you don’t just tell it… you change what becomes possible for your family, your community, and the women who come after you.
Words aren’t neutral. They shape how you see yourself, how others see you, and what you believe is possible.
But writing a book can feel, well, overwhelming, and even a little chaotic. You're not handing that story over to just anyone. And nor should you. So who the eff am I to help you write your book?
SallyJane Friday
Recovering journalist, editor, author, and professional spell-breaker.
Being a journalist gave me the skills to uncover a story. Copywriting taught me how to sell it. Mentoring from a neuroscientist deepened my obsession with the brain, emotions, and universal laws to blend it all with the energetic power of words too… Words that can be felt.
For years I believed other people's stories about who I was or could be... until I realised if other people's words were that powerful, I could literally rewrite my own story. And that's exactly what I did. Then I published it, and went on to help other women write and publish their stories too.
I’m obsessed with helping women write books that ignite their own inner revolution, because they know that creates change way bigger than themselves. Your book becomes your legacy when your authentic voice shines through every page, not stripped back to fit someone else’s idea of what a book should be.
And my story… well, that grounded everything I now stand for. Because writing for me isn't just a title I sprinkle on my socials. It's my fucking life.
Those long nights you've poured your heart onto the page trying to find the right words? I've been there. And I'm here to help you write the book that changes everything… for you, your readers, and generations to come.
Rewrite Your Reality
You keep saying 'I suck at…' or “this always happens…” and wonder why nothing changes despite all the personal development to ‘fix’ yourself and your life.
The words you use to describe yourself and your world shape your reality. It’s time to dismantle the language that’s been scripting your life & reclaim the words that rule your world.
In Abracadabra Bitch! we unbind old beliefs, rewrite your language, and reshape your reality.
#BreakTheSpell. #RewriteYourWorld.
The Podcast
Be a guest. Speak your magic. Rewrite the airwaves.
Your story matters. Share it on the Hot Mess Goddess Podcast, or listen in to rewrite your world on the go.
When you change your words, you don’t just change your story.
You change everything.
ENTER THE SPELLCASTER’S LIBRARY
-
Where words become spells, stories create legacies, and your voice holds power.
Something I always wished existed… a library where we can dismantle the language that caged us, and reclaim our words, our stories and our worth, one spellbreaking sentence at a time.
Surprise little bonuses are added from time to time, and there’s a growing community obsessed with the linguistic sorcery inside the Spellcaster’s Library.
#RewriteYourWorld
#BreakTheSpell
#AbracadabraBitch
#RewriteYourWorld #BreakTheSpell #AbracadabraBitch
This is your invitation.
Get the words, tools, and truth-telling notes delivered to you.