Abstract digital image of swirling turquoise and white particles and smoke against a black background.

abracadabra bitch!

A 12-week spell-breaking journey to reclaim the words that rule your world

We’re not here to muck around, so the short version is: you’ll learn to decode the words that have shaped your life, break the spells that keep you small, and literally rewrite your world.

Because every word you speak is a wand.
Every story you tell is a spell.
And when you reclaim both — everything changes.

Abracadabra, Bitch! is an immersive experience based on my upcoming book.

You won’t just change your words.
You’ll change your frequency, and your life will follow.

Because they told you words could never hurt. They lied. And you’ve been spellcasting all over the place ever since.

“I should.”
“I can’t.”
“I don’t have time.”

Tiny incantations disguised as self-talk, echoing in your cells, scripting your story, and shaping your fate.

“Ugh, this day is gonna be a disaster.” (Disaster mode: ACTIVATED.)

“I always get sick at the worst time!” (Achoo!)

“I have the worst memory.” (Wait, what were we talking about again?

It’s time to break the language loop, and I’m not talking more mindset work. This is linguistic liberation.
Where psychology meets spellcraft.
Where science meets soul.
And where you finally stop speaking someone else’s story.

What You’ll Experience

Each phase is a spell of liberation:

  1. Decode the Spell - it’s all about awareness. See the old scripts for what they are - distortions that no longer define you.

  2. Break the Spell - sacred disruption! Shatter patterns with humour, embodiment, and sometimes harsh truth.

  3. Rewrite the Spell - the creation phase. Speak, write, and embody your new story across every area of life.

  4. Live the Liberation - sweet integration. Become the spellbreaker,, ripple your freedom into your family, community, and future.

The Founding Members Circle

This first round is far more than a launch, it’s a spell in motion.

A sacred experiment. A collective ignition.

You’re not just joining a program, you’re stepping into the spell’s first casting and I don’t take that lightly. This is where we do the work together.

Founding members receive:

  • 12 weeks of live teaching & integration calls.

  • A copy of The Little Dictionary of Reclaimed Words

  • Replays + lifetime access to future rounds

  • Our own private community space for reflection and sharing

  • Recognition in the acknowledgments as an Original Spellbreaker — the women who created the first ripple.

PLUS founding members thank you pricing: $1100 or 6 monthly payments of $222 ( the next live round will be $3300 PIF)

This Is an Invitation, Not a Sale

If your body buzzes reading this… that’s your yes.
If it feels like calm knowing… that’s your yes.
If it feels like a whisper that says “it’s time” … that’s your yes.

No pressure. No push.
Just the pull of truth, calling you to your next chapter (hustle culture is not part of my identity… you get to choose yours and I’ll be your biggest cheerleader)

Because once you remember your power, you say the words that rewrite your world... and there’s no going back.

✨ Abracadabra, bitch. Let’s begin.

Pay In Full
6 x $222

Love Notes

  • Client Lyndsay Lee shares how Sally’s ethical copywriting guidance transformed their brand voice.

    This woman is a gift!

    Sally’s ability to tell a story and usher someone into a state of connectedness is powerful yet seems incredibly natural. She's able to listen - to your words, desires & energy, & I believe that's what makes her content & feedback SO powerful.

    SJ brilliantly conveys exactly what's needed with her words & I highly recommend her unique style & approach to anyone desiring to deepen the strength of their personal & professional message.

    - Lyndsay Lee

  • Holly Loxton shares how Sally writes epic bios and sales copy

    Energetics of words genius!

    Sally’s impeccable words and their energy have been an asset to my business. She really gets to the heart of who I am and what I do, and conveys exactly the message I want but didn’t know how to say.

    She has helped me create ads that sell without the sleaze, and an EPIC bio that I use to introduce myself for every podcast and speaking event I do!

    Thank you for you talent and passion, it’s helped me reach so many more people!

    - Holly Loxton

  • Galactic Alchemist Aveni shares how Sally brings her cosmic wisdom into tangible words and stories, and is helping her write a book.

    Word Magic!

    OMG Sally has helped bring all my galactic wisdom into words that actually make sense to others, and still feel totally me. I don’t know how she does it, but she gets the energy behind the words at the deepest level.

    She manages to write in a way that keeps my magic yet help me get my message out to the women I’m here to serve. And now we’re bringing my book to life, I’d be lost without her!

  • Lana Jackson, astrologist shares her success from Sally Jane Friday's word magic

    The energy behind the words is everything!

    I’ve had great success from working with Sally. She was brilliant at drawing my personal flare out of me, and created my bio in a way that I would never have thought of, but summed me up perfectly. I love her creativity and her attention to the details around me as a business owner my business and my brand. She just gets it so well!

    - Lana Jackson

FAQ

  • January 2026

  • Absolutely. You’ll have lifetime access to all material and community discussions.

  • $2200

  • The is is exactly why you are, because readiness is a spell we break by saying yes.

    Abracadabra bitch.

A woman sitting on grass outdoors, smiling, holding a book, with trees and a dirt path in the background.

Sally Jane Friday

Founder, Author, Recovering Journalist

Words... my thing

Writing... my therapist

Chocolate... my drug of choice

Exposing Word Magic... my f*cking obsession